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Showing posts with label cd packaging. Show all posts
Showing posts with label cd packaging. Show all posts

3 Inspiring Packaging Ideas to Transform Stock Packaging

We have three inspirational ideas to bring a unique look to stock packaging. Keep reading and learn how to receive a $5 Starbucks gift card.

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This outstanding example of what you can do with stock packaging was recently featured on lovelypackage.com/brown/. Brown, a confectioner's shop in Bogota, Columbia, decorated simple kraft boxes using a series of cards and rubber stamps to create a simple and low cost brand image through their packaging. Stamping is an inexpensive way to create uniform packaging that is still unique compared to other items on the market.

Another inexpensive way to customize your packaging is to use embossing, which can make a dignified addition to your packaging. Event videographers may find this an effective way to subtly add their logo or Web address to their customers' packaging.

Our third idea is adding die cuts to existing packaging. There's a lot of work involved but die cuts can add a very distinctive look to your packaging. It is a good choice for small to mid-size companies who want their brand to have a "boutique" feel.

(Directions to make these flowers can be found on about.com.)

Receive a $5 Starbucks card

What do you do to make your packaging special? Does the insert to your children's DVD double as a coloring page? Do you include an activity log with your hypnosis CDs? Share your idea with us and get a $5 Starbucks gift card. The first 100 people to respond will receive the gift card. We'll post our favorite packaging ideas in our blog and a future issue of polyNEWSline.

read more Share Your Packaging Idea with Us

The Differences between Polystyrene, Polypropylene and Vinyl in CD Packaging

Polyline prides itself in offering a wide variety of packaging options so that you can create a packaging solution to fit any concept or budget. We realize that the sheer volume of choices we offer may be a little intimidating to the uninitiated and for that reason we're offering this primer on the different types of plastics that are commonly used in CD and DVD packaging.

Plastic disc packaging is typically made of one of three different types of plastic: polystyrene, polypropylene or vinyl. Each of these materials has its own distinct set of advantages and disadvantages, so let's take a closer look at each one.

Polystyrene
Standard CD boxes and trays are typically made of polystyrene, an inexpensive and very rigid plastic that can be cast into molds with very intricate detail. Polystyrene can be crystal-clear or colored and opaque. In terms of clarity, there are few plastics which match polystyrene and none that are inexpensive enough for disc packaging. This clarity has made polystyrene a favorite among post production professionals, but also causes the case's frailty – particularly around the hinges, which will break if the case is dropped.

"Polystyrene doesn't contain any rubber," explained Polyline COO Michael Schlobohm. "Rubber is what makes plastics pliable, but it also makes plastics cloudy."

When choosing a polystyrene case, you should first consider the amount of plastic the case contains. Cases that contain more plastic hold up a little better during shipping, but tend to be more expensive. If you are packaging your discs on an automated line, you'll want a heavier case that contains more plastic because it has better tolerances. Another thing to consider is how your distributor packages the discs for shipping. Most of Polyline's polystyrene cases are available with a "double box" option. The additional box gives the shipment a little more stability and has been known to reduce breakage.

Because of Polyline's liberal breakage policy, many of our customers choose the most inexpensive options (lighter CD cases inside a single carton) and order additional quantities of their CD cases, anticipating breakage during shipping.

"For some of our customers, cost is the primary factor in their media packaging decisions," said Ray Kaiser, Polyline's marketing director. "For these customers, dealing with returning CD cases that may have broken during shipping is a minor inconvenience. That's why we offer two packing options."

There are some distributors who double box all their outgoing shipments, but the extra packaging costs are reflected in their costs per piece. With Polyline's method, explained Kaiser, customers can see the added costs related to double packaging and make an informed decision based on their own needs and priorities.

Polystyrene is recyclable but, in many areas, it's still hard to find a recycling facility that will accept polystyrene. (To see if there a recycling or re-use station near you that accepts polystyrene, check out http://earth911.org.)

Polypropylene

Polypropylene is a rugged and somewhat stiff plastic. Most standard DVD cases are made of polypropylene and so are several of our alternative CD cases (such as the SLIMpak and CShell cases). The hinges of these products are considerably more durable than the hinges of polystyrene packages. Polypropylene is available in a variety of colors, both opaque and translucent, although nothing as clear as polystyrene. That is because polypropylene has rubber in it, which makes packaging made of this material pliable.

There are several polypropylene alternatives to the traditional polystyrene box. We think the most promising is the Poly jewel box (Item # MPPJBX-200), which has the same dimensions as the standard jewel box but is more resistant to breakage. We tested a variety of printed inserts and discs inside this box. Although the box is noticeably less clear than its polystyrene counterparts, we think it looks pretty darn good.

Another benefit of polypropylene packaging is that it is both recyclable and (many times) recycled. Check the product description of your favorite polypropylene packaging to determine if it has recycled content. Typically, if a polypropylene item is made of 100% virgin material, such as the Amaray brand DVD case, it is noted in the product description. This creates a case that is heavier and stronger than cases which contain recycled materials. It also creates a case that is more expensive to produce.

If it has a mixture of recycled and virgin materials, it may state so in the description, but we do not put in the percentage of recycled material a product contains. That's because the amount of virgin to recycled material tends to fluctuate. Another interesting fact about recycled polypropylene cases is that they have a distinctive scent – kind of like burnt rubber. The more recycled content a polypropylene DVD case contains, the more noticeable that scent becomes.

Vinyl

Vinyl (also called PVC or Polyvinyl Chloride) is one of the most commonly used plastics in the world. Vinyl can be made into a variety of translucent and solid colors.

In its native form, vinyl is a very rigid plastic. Softer, more pliable, versions of the material can be created, however, by adding a plasticizer such as rubber, which allows the vinyl's polymer chains to slide against each other. Some products, such as Polyline's vinyl sleeves and envelopes, are made exclusively of the softer types of vinyl. Others, such as our vinyl albums, contain both rigid and pliable vinyl.

The more pliable forms of vinyl are, however, prone to cracking when exposed to extreme changes in temperature. These fluctuations in temperature cause the vinyl to expand and contract, which could cause cracking. This problem can be avoided by allowing your vinyl product to slowly return to room temperature before using it. Leaving the vinyl products in their cases (in the location they will be used) for 24- to 48-hours prior to using them, provides vinyl packaging with enough time to become acclimated to room temperature.

Vinyl is a very strong plastic material and, unlike other plastics, vinyl is relatively easy to recycle. Because of these two factors, vinyl plastic items are considered more environmentally friendly than other materials.

Additional Resources:

Getting the best quality from your vinyl album or binder

  1. Always remember you need to allow your packaging materials acclimate to room temperature. So, when you restock, give your product time to rest before you put it to work. If you are having trouble maintaining a steady stream of stock, try calling your Polyline sales rep for help. They can find order patterns you may have missed or they may be able to find a good solution to keep your supplies at a steady level.
  2. Protect your vinyl packaging from sunlight and other sources of UV light. Vinyl is sensitive to UV rays, so prolonged exposure to sunlight can cause white vinyl to turn beige over time. (We like to think it gives them character.) You can prevent vinyl from tanning, by protecting your product from sunlight and other sources of UV light. If you are using vinyl binders or albums for archival purposes, you may want to opt for a darker color.
  3. Look for vinyl cases with a thick vinyl overlay, as opposed to a thin poly one. This way, if your vinyl packing is exposed to changes in temperature, the overlay is expanding and contracting at the same (or similar) rate as the rest of the package, preventing wrinkles.
  4. Look for vinyl packages that allow you to use a single-sheet insert, instead of three separate sheets. This will save you time and money. Ask for a sample of the product before you make your purchase. Some manufacturers place a strip of paper in the binding to keep the overlay from becoming adhered to the rest of the binder. Other manufacturers use different techniques. (Some of these techniques work; others don’t.) The easiest way to check if you’ll be able to use a single-sheet insert is to turn your vinyl binder (or album) over and open it all the way. If the overlay along the spine pops up, it will allow a single-sheet insert.

Help prevent cracks in your vinyl packaging products

There are few media packaging options that offer the luxurious look and feel of Polyline’s vinyl albums or binders. The rigid vinyl interiors ensure the media product is well protected, while the pliable vinyl exterior provides a satisfying sensory experience that makes the packaging a downright pleasure to hold. They are also shaped to resemble a hard-cover book, making them the ideal packaging solution for study materials, seminar materials and books on tape.

It is the pliable nature of the product’s exterior, however, that has caused isolated instances of cracking – particularly during hot summer months or cold winter months.

“We’ve found that cold weather affects it more,” said Michael Schlobohm, COO of Polyline. “PVC – the base material for all vinyl compounds – is brittle by nature. Extreme changes in temperature will cause the softer vinyl to expand and contract, which could create cracks along the spine.”

This exposure to temperature change happens during shipping, when the cases of vinyl albums and binders are placed into trucks and cargo-holds that are not climate controlled. To maintain the quality of your vinyl binders and albums, just allow the product to slowly return to room temperature before using it. Schlobohm both recommend leaving the vinyl products in their cases (in the location they will be used) for 24- to 48-hours prior to using them. That should provide them enough time to become acclimated to room temperature.

“You also have to consider these temperature issues could affect you even if the weather in your location is moderate,” said Nilda Reillo, team leader and trainer in Polyline’s customer service department. “We ship from California and Illinois. So, while it could be 70 degrees in Florida, it could still be only 20 degrees here in Illinois.”

Another lesser seen problem with vinyl albums and binders has also been associated with temperature change: wrinkling. Wrinkling is most common when the overlay is made of poly or is very thin. When the vinyl packaging materials are exposed to extreme temperatures the vinyl and the thinner overlay are expanding and contracting at different rates, explained Schlobohm. It is this different expansion rate that is causes the wrinkles.

“The vinyl album we’re using now has a thicker overlay,” said Reillo. “Thicker is better: no wrinkles.”

Again, allowing the materials to rest at least 24 hours in the packing area prior to using the vinyl products is the best way to ensure quality. It requires a little extra planning, because customers need to plan for this rest period when they are restocking. The polished finished look of the packaging is well worth the wait however.

“Whenever we have a customer who is really trying to impress a client, we recommend vinyl,” said Reillo.